The rising awareness about the extensive benefits of egg protein among a considerable number of individuals will bring steady growth for the global egg protein market during the forecast period of 2019-2029. The growing use of egg protein in sports nutrition and bakery sector brings immense growth opportunities for the global market.
The use of egg protein powders by a large number of individuals to maintain fitness levels and achieve weight loss goals will assure considerable growth for the egg protein market. Furthermore, the growing influence of egg protein among diet-conscious consumers will serve as a profitable growth generator.
Egg proteins perform a plethora of functions such as binding, thickening, leavening, emulsifying, preservatives, crystallization, and others. This aspect will have a profound impact on the growth trajectory of the egg protein market. The overwhelming use of egg protein in protein and nutritional bars, breakfast cereals, infant nutrition, pharmaceutical products, dairy, desserts, dressings, sauces, spreads, sports nutrition, functional beverages, meat analogs, and others will help in expanding the growth structure of the global market.
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The players in the egg protein market are devising formulations and creating new strategies for increasing their revenues. For fulfilling the objective of revenue generation, research and development activities play an important role. Thus, many players invest in these activities for expanding their growth trajectory. As the demand for egg protein powders increases, the players are increasing their focus on developing egg protein powders with different flavors and options.
Furthermore, the players are also involved in strategic collaborations. The players indulge in mergers, acquisitions, joint ventures, and partnerships. These activities help in strengthening the influence of the players in the egg protein market, eventually increasing the growth rate of the egg protein market.
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Transparency Market Research’s (TMR’s) report on the egg protein market has every component that will assist the stakeholder in understanding the current scenario. The overall market research survey on egg protein by TMR suggests a stable growth period.
According to the TMR experts, the market for egg protein is forecasted to expand at 6% CAGR during the forecast period of 2019-2029. In the context of valuation, the egg protein market stood at US$ 1 Bn in 2019.
High Protein Usage in Bodybuilding and Sports Products to Bring Surge in Demand
Consistent protein supply is necessary for the overall growth of the muscles. Proteins assist in repairing damaged muscle tissues and also support in muscle mass building. Egg protein is being preferred by many fitness freaks due to its advantages such as presence of all essential amino acids and high solubility. All these factors bode well for the growth of the egg protein market.
Popularity of Egg Protein Fortification and Standardization to Invite Extensive Growth
The growing popularity of protein fortification among a considerable chunk of the global population will add value to the growth trajectory of the egg protein market. Fortification of egg protein is leading to positive results as it helps in addressing crucial protein deficiency issues among many individuals. Furthermore, the utilization of egg protein standardization to enhance consistency, uniformity, taste, and texture will bring immense growth prospects for the global market.
Infant Nutrition to Expand Extensively in Asia Pacific, Eventually Boosting Growth Prospects of Egg Protein Market
The demand for baby food formulas has increased substantially over the years. The increasing young population in countries like India, Indonesia, and China, and the rising working women numbers in these countries is pushing for high adoption of infant nutrition. Some infant nutrition products contain egg protein. Hence, all these factors ultimately contribute to the growth of the egg protein market.
Some key players in the egg protein market are Kewpie Corporation, Rose Acre Farms, and Cargill Inc.
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